Skip to content 
Lashv - Beauty Meets Functionality
Client
LashvIndustry
Beauty ProductsYear
2022
Objective
To redesign key sections of Lashv’s website to improve the overall aesthetics, user experience, and make the website more engaging, resulting in more conversions and sales.
The Challenge
Lashv is a premium beauty product brand in Australia, renowned for its high-quality offerings. We were approached to elevate their online presence to match the high-quality beauty products they offer. Their existing website had several sections that needed improved design and navigation to provide a more intuitive user experience.
The challenge was to redesign specific sections of the website to improve navigation, enhance product visibility, and encourage customer interaction, without compromising the premium image of the brand.
Key Focus Areas:
- Targeting key areas to enhance user experience and simplify navigation.
- Ensuring a smooth journey for visitors from browsing to inquiry and purchase.
- Improving the UX for the easy discovery and navigation of all those resources driving conversions.
- Ensuring the website performs seamlessly across devices, especially mobile.
The Challenge
Our Solution
Our Solution
We worked closely with the Lashv team to understand their requirements and vision. We focused on redesigning the most critical sections of the website to improve user interaction and showcase Lashv’s premium beauty products in an elegant and accessible way.
Here’s what we delivered:
We focused on simplifying navigation and ensuring ease of use, making it easier for visitors to learn about the brand, explore products, and make purchases.
- Our designers enhanced the look and feel of the website with high-quality imagery and created a clean layout.
- Strategic placement of CTAs is what we included to drive product inquiries and encourage conversions.
- We ensured the website was fully responsive and provided a seamless experience across various devices.
- After completing the redesign of selected sections, we successfully improved the overall flow and usability of the website, driving higher user engagement.
The Impact
The redesign of the website resulted in tangible sales. Lashv saw a remarkable boost in online visibility, with a more than 16% increase in product inquiries and an overall growth in online sales. The enhanced design allowed their customers to easily navigate through the product range, making it easier to place orders and engage with the brand.
Here’s the impact we’ve seen:
- The streamlined sections and improved visuals led to more inquiries from potential customers.
- The improved user experience helped drive more conversions, contributing to overall sales growth.
- Bounce rates decreased, and time spent on the website increased, reflecting an enhanced browsing experience.
The Impact
Team Lashv
More Case Studies
Raymond – A Leading Name in the Textile Industry
We crafted modern, high-performing landing pages and micro-websites that boosted Raymond’s online engagement by more than 25%, positioning them as a premium brand in the fabric industry.
New Auto Fzco - A Leader in Auto Parts Manufacturing and Imported Cars Sale
A website showcasing all their offerings, along with mobile apps for both iOS and Android, was designed and developed from scratch to simplify product discovery and order placement.
Got Ideas or Questions? We’re All Ears!
Whether you’re ready to begin your project or just seeking advice, we’re here to talk and help you in the best way possible.
