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Lexa Blue

Client
New Auto Fzco
Industry
Automotive parts manufacturing and distribution
Year
2023
Objective
Develop a responsive, user-friendly website to lighten up the online presence of New Auto Fzco, incorporating features like an extensive product catalog, a simplified quote request process, and a streamlined search functionality for faster product discovery.

The Challenge

New Auto Fzco is a Dubai-based company that holds the top spot in the automotive industry as a leading car reseller for B2B and B2C markets, but when it came to their website, it was outdated and no longer aligned with their position in the market. They came to us looking for a website that not only looks appealing but also delivers results.

They needed a platform that could:

  • Present their extensive product catalog in a user-friendly way without overwhelming visitors.
  • Make it easier for customers to browse and select an option based on car make, year, model, and brand.
  • Stay competitive in an industry where online presence is critical and essential to business growth.

The Challenge

Our Solution

Our Solution

We rolled up our sleeves and set out to craft a website that mirrored New Auto Fzco’s efficiency, elegance, and forward-thinking approach. We aimed to create a platform that seamlessly blends functionality with user-friendly design.

Here’s what we delivered:

  • We designed a clean, organized layout to make their massive product range easy to navigate. High-quality visuals and concise descriptions helped effectively showcase their products online.
  • From smooth navigation to a super-fast search tool, we made it easy for customers to find exactly what they were looking for.
  • Recognising that their audience is always on the move, we optimized the website for all devices, ensuring a great experience on laptops, tablets, and mobile phones.

The Impact

The results were clear. The new website didn’t just meet their expectations, instead delivered impressive outcomes. They were extremely happy with the results. 

Here’s what changed:

  • The revamped website saw a 40% jump in visits due to its easy navigation and improved design.
  • Mobile traffic went up by 25%, with the website offering a top-notch experience on any screen.
  • The sleek new platform perfectly reflects New Auto Fzco’s reputation as an industry leader.
  • With the updated website structure and content, New Auto Fzco experienced a significant boost in search engine rankings, driving more organic traffic to their website.

The Impact

“The new website has transformed the way we connect with our clients online. It’s not just visually appealing but also highly functional, allowing us to showcase our products and manage orders with unmatched ease. Additionally, we’ve partnered with Lexa Blue for ongoing maintenance, ensuring the website stays updated and performs at its best.”

Team New Auto Fzco

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Got Ideas or Questions? We’re All Ears!

Whether you’re ready to begin your project or just seeking advice, we’re here to talk and help you in the best way possible.

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